The adidas Advantage is a casual and stylish tennis-inspired sneaker designed by the renowned German sportswear company adidas. Its original launch was part of the adidas NEO collection, which aimed to cater to a younger and more fashion-conscious demographic. The Advantage features a clean and minimalist design, with a comfortable Cloudfoam sockliner and a durable rubber outsole. Disney, Marvel, and Pokémon have all collaborated with adidas on versions of the Advantage.
About the Brand
adidas was founded in 1949 in Herzogenaurach, Germany, by Adolf "Adi" Dassler, who established the company after parting ways with his brother Rudolf, with whom he had previously co-founded a shoe-making business. Initially, adidas specialized in athletic footwear, gaining prominence through innovations that notably contributed to the West German national team's victory in the 1954 FIFA World Cup. Throughout the decades, the company secured endorsement agreements with renowned athletes, including David Beckham and Lionel Messi, further elevating its international profile. adidas has also collaborated with influential designers and brands, notably Stella McCartney, Yohji Yamamoto, and Pharrell Williams, expanding its presence within sportswear and contemporary fashion.